Our Team


Co-Founder of The Block Shop & Chief Everything Officer

From her office in Sydney’s sunny Northern Beaches, Emma oversees the entire operations of the business.  With a background in PR and Marketing, Emma was the founder of The Block Shop with her cousin Sarah. She loves the business she has created and the beautiful team of women she gets to work with everyday. Walking into her home is like stepping into a magazine shoot for a Hampton’s house.


Co-Founder of The Block Shop & The Block Insider

Sarah’s based in Melbourne and has been with The Block since 2002. Sarah works closely with production and contestants and is a PR genius who has a head full of amazing ideas. Sarah’s style is an eclectic combination of fine art, bright colours and natural materials which all work to make every visitor into her home gasp.


Customer Happiness Expert

The 'can fix anything' Holly oversees all of our customer service and when the show is on air she also looks after listing all of the products that appear on the show so we can promote them for the room reveal. Holly can be found relaxing in her modern beach home when she's not patrolling her local beach or fighting fires at The Block Shop.


Digital Marketing Manager

Emma is a trained interior designer and has experience working with furniture and homeware brands. She looks after The Block Shop’s digital marketing activities including our beautiful newsletters. When not at work you’ll find Emma with her husband and two kids at the beach on Sydney’s Northern Beaches.


Advertising Manager & Content Creator

With a coastal luxe style and an obsession with white linen, Amelia is a serial renovator having just finished her fourth house she would give The Block couples a run for their money. When she is not editing our Insider Style blog page or managing The Block Shop's advertising department she can be found scrolling through Pinterest for inspiration for her next project or tending to her jungle of house plants.

Giuseppina (Gigi)

Customer Service Angel & Graphic Designer

Giuseppina, otherwise known as Gigi, is our in-house Graphic Designer and Customer Service Angel. Gigi loves Coastal Hamptons style and is currently building her dream house on Sydney’s Northern Beaches. She is passionate about home styling and all things creative.


Customer Service Angel & The Block Inspirator

You may remember the gorgeous Nadia from Reno Rumble back in 2015 when she and her husband Scott headed up the Blue Team. As well as being a customer service superstar, the ever-energetic Nadia works on the ground at The Block making sure our couples have access to The Block Shop’s finest wares.



Customer Service Angel

Our outdoor loving Carolyn is a customer service gun who loves nothing more than solving problems. When she’s not helping people find the perfect pieces that will make their home unique she can be found at the beach or long lunching.


Supplier Manager and Customer Service 

Homewares obsessed Sheridan has a background in visual merchandising and interior styling so she’s a go to person for all things beautiful. When she’s not assisting our wonderful customers, she’s managing our 700+ suppliers.